Maison Etoilé

Organic Fragrance Logo Design and Branding
 
Maison Etoilé is creating a line of organic fragrances for a youthful market and needed a logo design to kick off their brand. Inspired by old French charm, our goal was to infuse this nostalgia in a fresh, light and modern way. Maison Etoile translates to “Star House” in English. Thus, this new logo design cleverly incorporates “star” and “house” together.

The logotype holds plenty of its own charm. When paired with the contemporary logo, they balance each other to achieve the blended goal of a modern-day French-inspired fragrance with old-world charm.

—Firm: Matika Studios—