Frank Law Office

The Frank Law Office came to Matika Studios while in a transition phase, breaking out from a partnership and creating a new entity of their own. Along with a new office location in Denver, Colorado, they needed a new law office logo design and new brand. However, many of their clients and connections were the same and it made sense to carry some elements over.

Due to the seriousness of the issues they work with, the Frank Law Office needed a balance between being welcoming to individuals in need of help, but aggressive in the way they helped. We created a brand that would speak to being forceful and confident, but still relationship-focused. They have a proven track record to back themselves up and thus we worked to ensure that wasn’t lost in the new branding.

The Frank Law office logo design combines an “F” letter with a columnar structure. This is a nod to their new office building with large columns out front. The bold “Frank” logotype uses a modern, sans serif font to balance the columnar stripes. Together, the combination creates a friendly, yet serious logo, ideal for this law office.

—Firm: Matika Studios—